Name and designation
The person's name and designation, written the way they should appear everywhere, from the about page to an event programme.
Business intelligence · Founder & team profiles
People buy from people. Get the details about them right.
Founder and team profiles keep founder information and employee details in one place in Mengo. Bios, about pages, speaker intros and signatures then use the same current facts about the people behind the business, instead of whatever someone remembered that day.
- Founder and employee details together
- Reused for personal-brand content
Founder profileIllustration
- BioUsed for: about pages and wiki-style profiles
- Designation and responsibility areaUsed for: speaker intros and media kits
- Contact details and photoUsed for: email signatures
- Employee detailsUsed for: HR assets and team pages
An example of where founder and team details are reused in the platform. Simplified for illustration.
The problem
Every bio gets rewritten from memory, and no two versions match.
The founder has one job title on the website, another on a speaker page and a third in an email signature. The bio in the media kit is two jobs out of date.
For founders, consultants and small agencies, personal brand carries much of the trust a buyer places in the business. When the details about the people drift, that trust leaks in small ways: an old title, the wrong city, a bio describing a business that has since moved on. Writing the details down once and reusing them is far simpler than correcting them everywhere they have spread.
Pair it with the business profileRewritten for every requestEach new intro, guest feature or event listing starts from a blank page or an old email thread.
Titles and bios that driftSmall differences pile up across the website, social profiles and signatures until nobody is sure which version is right.
The team gets left outThe people who represent the business alongside the founder rarely have consistent details recorded anywhere.
What a profile holds
The details that describe the people behind the business.
A Mengo founder record stores the fields below. Employee details are organised alongside it, so everyone who represents the business is described consistently, for your own company or for each client you look after.
Bio
A current bio, kept in one place. It becomes the source for intros, profiles and about pages, so you stop drafting a new one for every request.
Responsibility area
What the person owns in the business, such as vision. It tells readers why this is the right person to speak on a topic.
Location
City, state and country. Useful for local press, event listings and any profile that needs to say where the founder is based.
Contact details and photo
Email, phone and a photo, stored together so signatures and media kits carry the right details and the same image.
Employee details
The details of the people who represent the business alongside the founder, so team pages and HR assets describe them accurately.
Where it is used next
Personal-brand work that starts from the same record.
Personal branding matters for founders and consultants. The Creative, video & media module covers interview and media preparation as well as speaking engagements, and both reuse the founder profile rather than asking you to start again.
Social profiles
Profile bios and descriptions that match the founder's designation and bio, on every platform.
ExploreMedia interviews
Interview and media preparation built on the founder's bio, responsibility area and the business behind them.
ExploreEmail signatures
Signatures that use the stored name, designation, contact details and photo, so every email looks the same.
ExploreBusiness intelligence
More in the business foundation.
Founder and team profiles are one of eight capabilities. Together they give every strategy and deliverable its context.
Keep every bio, intro and signature consistent.
Tell us whose profiles you look after: your own, your team's or your clients'. We will show you how founder and team details are stored in Mengo and where they are reused.
- A founder profile set up with the real fields
- How bios carry into interviews, speaking and social profiles
- A straight answer on fit for your situation
Rather write directly? Email info@mengo.si.