Brand assets in one place
Logos and other brand files are stored alongside the visual identity, so the work produced in the platform uses the current version.
Brand strategy · Brand assets
The logo you need, in the version you need, without the search.
Brand assets in Mengo keep a business's logos and brand files together with its visual identity. Bulk product image generation then produces product visuals that follow the brand, instead of each one being styled by hand.
- Logos and brand files in one place
- Bulk product images that follow the brand
Brand assetsIllustration
- Primary logoUsed for: website header, stationery, signatures
- Logo for dark backgroundsUsed for: dark pages, presentations, social banners
- Brand imageryUsed for: creatives, landing pages, posts
- Bulk product imagesUsed for: product pages, catalogues, campaigns
An example of how stored assets are reused. Simplified for illustration.
The problem
The right logo file is always in someone else's inbox.
Old versions in shared folders, a screenshot used because the original could not be found, product photos styled differently every time.
For a founder or a small agency, these are not design problems. They are time problems: every asset that needs a logo or a product image starts with a search. Keeping brand assets with the identity, and producing product images in bulk from the same rules, takes the search out.
Set the visual identity firstFiles that are hard to findLogos and images scattered across drives, chats and old projects.
Outdated versions in useAn old logo keeps reappearing because nobody knows which file is current.
Product images done one by oneEach product visual is styled by hand, so the range never looks consistent.
What this capability covers
Two jobs: keep the assets, and produce more that match.
For your own business, or kept separately for each client project.
Bulk product images
Product images are generated in bulk and follow the brand, so a range of products looks like one family rather than a set of one-offs.
How it works
From scattered files to assets every output can use.
A simple sequence for setting up brand assets in Mengo.
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Collect the current files
Add the logos and brand files the business actually uses today, and retire the old ones.
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Keep them with the identity
Assets sit with the colours, fonts and image style, so generated work applies all of them together.
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Produce product images in bulk
Generate product visuals that follow the same brand rules across the whole range.
Where it is used next
Stored assets are picked up by the rest of the module.
Once the files are in place, these capabilities use them.
Brand strategy & identity
More in the brand module.
Brand assets work alongside the visual identity. Open the part of the module you need next.
Stop searching for the right logo file.
Tell us about the business or the clients you market. We will show you how brand assets are kept in Mengo and how bulk product images follow the brand.
- Logos and brand files kept with the identity
- Bulk product images that match the brand
- A straight answer on fit for your situation
Rather write directly? Email info@mengo.si.